Is it even possible to raise your Instagram followers organically anymore? While this channel is one of the best places for visually engaging with your brand and communicating with your audience, it is no longer just a social network. It has been a playground for influencers, advertisers, and corporations to advertise themselves since the launch of Instagram Advertising, Instagram TV, and Instagram Business Accounts.
Today, not only to communicate with their friends, but also to connect with their favorite brands and shop online, people use Instagram. Studies have found that Instagram is used by the majority of customers to look for a brand and 80% of them follow at least one brand on Instagram.
There are two ways to increase your Instagram followers if you’re active on the platform: through paid and organic methods. You’re in the right spot if you’re just beginning your Instagram marketing journey and still not sure whether or not to invest your money here. In this post, we’ll go through the step-by-step method of organically acquiring followers.
If you follow this guide, you don’t have to spend a penny, but you do need patience and persistence because it takes time. With Instagram, however the race wins slowly and gradually, allowing you to create an authentic and committed audience that is more likely to connect and convert to your brand. If you’re able to increase your Instagram following organically, let’s dive in.
- Creating content with interaction
Users of Instagram are active and love to share and comment on images and videos they feel are good. On average, Instagram photos earn 23 percent more engagement than Facebook images, a study found.
The first rule is to produce engaging content in order to attract the attention of your followers on Instagram. The more your content is engaging, the more likely it will be shared by people. Here are some tips on how to create engaging content and improve your Instagram engagement rate:
Upload more video content because it is known that video posts get 38 percent more interaction than image-containing posts. You can produce your own video using these video marketing tools and channels if you do not want to employ a professional video agency.
Create content to which your audience can connect. The best content will rely on your audience, so first and foremost, you need a good understanding of who they are.
Posts from other platforms such as Twitter, Facebook and YouTube on viral topics.
To create engagement and subsequent followers, use the correct hashtags. Try Jen Herman’s hashtag recipe, Instagram advocate and social media teacher, which she describes in a new Social Media Examiner post, to get it right.
- Schedule Your Messages
The next step is to schedule your posts for one week to one month depending on how far out you want to prepare, after you have gathered fresh and engaging material. At the right time, the trick is posting. Hootsuite did an analysis on this using Unmetric data and they discovered that the best times to post vary from one industry to the next after examining the top 20 Instagram accounts from 11 different industries.
The best time for travel and tourism, for example, is between 9 a.m. on Friday, Uh, and 1 p.m. Although the best time for media and entertainment is 12 to 3 p.m. on Tuesdays and Thursdays, To find the best times for your industry, read the full Hootsuite Report.
- Collect a list inside your niche of similar accounts
Compile inside your niche a list of all Instagram rivals and big accounts. For instance, you might compile a list of all the big food bloggers and restaurants that talk to the same audience as you if you are in the food and beverage industry.
To better understand what you should write, begin by getting to know these accounts. As the brands are compared, ask yourself:
What are the subjects their audience is concerned with?
What posts do they like the most?
How often do they post?
Now use the accounts of your rivals to create your following, too.
If you want to make money as an influencer on Instagram, this is one of the most significant aspects of what you’re going to do to expand your following. You are more likely to generate the interaction that businesses want to see with a specific niche to choose you as their influencer.
- Follow the fans of Your Rivals
The next move is to follow their followers one by one, after you have your list of accounts. These individuals are your target market because they are already following your rivals, which suggests that they are interested in your business and potentially what you also share.
You can only follow 50 to 100 people every day with the new Instagram algorithm. If you follow more than 100 people a day there’s a risk that Instagram will suspend your account. Take it slow and steady once again.
- Like and leave feedback on the Posts of Followers of Competitors
Dedicate yourself to communicating and interacting authentically with a high number of followers when you do, leaving feedback when posts stand out to you. This indicates that you pay attention to what they are posting and also means that you are heard by them. Ideally, many of these followers would like what you post and follow you back, making it an easy way to raise your Instagram followers organically.
- Enter a Party of Engagement
An Instagram Engagement Group is an Instagram user community that assists each other to gain more engagement and followers. On Telegram, most of those groups are found; HopperHQ describes how they work:
“Instagram Interaction groups are essentially Instagram and other network group conversations (e.g. there are many on the Telegram app). They are called participation groups because everyone involved in these groups is willing to like and/or comment on the posts of other participants in return for liking and/or commenting on their own posts.
If one group member uploads a new post to Instagram, the entire group can benefit by liking the post, sharing it and leaving comments. In order to make sure everyone gets the most out of each post, most groups often have rules that you have to obey to participate.
The bigger the community is the faster your followers will expand. What’s even better is a community that immediately after the new post is published will like and comment. This makes it easier to get featured on the Explore Page of Instagram, making it easier to raise your Instagram followers organically.
Free groups for interaction can be found at:
By following accounts that host Instagram Follow threads, like LarsenMedia, you can also get interaction, but more importantly, organic followers. The idea is simple: In the comments, you introduce yourself and then everyone follows each other for a follow-up. All the accounts are true and genuine, making this an easy way to boost followers in one day even up to 60 to 100 new followers.
- Repeat and Be Consistent
These strategies work and are free to use if you don’t want to spend money and still grow a devoted following. It is really realistic, in my experience, to get the first 1,000 followers in two months by doing this. This means that without investing a cent, you will cross 10,000 followers in less than two years. All while creating a genuine and active public.
Organically Boost your Instagram followers
You can save your marketing budget by organically gaining followers while also curating a high-quality audience that is linked to your brand and hopefully converted into a consumer or customer. Be prepared to spend your time and you can see it is actually possible to raise your Instagram followers organically as soon as tomorrow.